
4 Essentials of Communications in Digital Times
We all know that communications, as we have known if for so many decades, has fundamentally changed. The digitalization has made it possible. It empowers us, individuals and communities. To speak up, oppose or support. Corporates blasting out their marketing messages will find it hard to be heard. Those who neglect the exchange and avoid the listening mode will fail to win advocates. But what's the essence of these changes and how does it impact the way we lead - as a leader